DMS Business Models Design and Destination Configurations: Choice and Implementation Issues

Destinations differ in the modalities of coordination and collaboration, the intensity of interactions, local tourism supply organization and skill sets, technological structure, and, more generally, on the e-Readiness of the entire system. These features may affect the viability and success of destination management systems (DMS). This article argues that for successful embarkation in e-Business, the choice and design of DMS business models should be aligned to destination-specific characteristics. With this aim, a theoretical framework for the identification of DMS business models suitable to the different configurations of destinations is presented. The conclusions will show that this framework is not static, but it follows and represents an evolutionary e-Business implementation pattern for destinations.